Creative Industry Gets a New Lease of Life with N5b Funds – Heritage Bank

-L: MD/CEO, Heritage Bank Plc, Ifie Sekibo; Winner of Ynspyre Account’s N1m online giveaway competition, Damilola Adeyemi and Musician and Ynspyre Account’s Ambassaor, Daniel Oyebanjo (D’banj), during the N1million cheque presentation to the winner of an online giveaway competition to celebrate the bank’s Ynspyre Account ambassador, inspired by Heritage Bank yesterday at the bank’s head office.

 

L-R: MD/CEO, Heritage Bank Plc, Ifie Sekibo (5th from Left); CEO, Cream Platform, Damian Okoroafor; Musician and Ynspyre Account’s Ambassaor, Daniel Oyebanjo (D’banj); Winner of Ynspyre Account N1m online giveaway competition, Damilola Adeyemi; Group Head, Entertainment, Lagos Island 1 Zone, Kufretido Etim and Dike Dimiri, Regional Executive, Lagos & South-West, during the N1million cheque presentation to the winner of an online giveaway competition to celebrate the bank’s Ynspyre Account ambassador, inspired by Heritage Bank yesterday at the bank’s head office.

Entertainment and creative sector is about to receive a huge boost, as Heritage Bank Plc, Nigeria’s Most Innovative Banking Service provider has arranged to set aside N5billion as a support funds to drive the industry and stimulate sustainable growth to the nation’s economy. Meanwhile, Heritage Bank doled out the sum of N1million to Damilola Adeyemi, a winner of an online giveaway competition to celebrate the bank’s product, Ynspyre ambassador, Oladapo Daniel Oyebanjo, better known by his stage name D’banj, which heralds launching of the Ynspyre Account set aside for talented young Nigerians in the different spectrum of the creative and entertainment industry.

 

MD/CEO of the bank, Ifie Sekibo who affirmed Heritage Bank’s commitment to the development and growth of the nation’s creative sector, described the sector as one of the leeway to solving the unemployment occasioned by the prevailing adverse macro-economic environment. Sekibo, during the presentation of the N1million cheque, said the development and growth of the entertainment industry will get as many people as possible involved as manufacturing, banking and other sectors cannot do it alone.

 

The bank, in statement, yesterday, signed by the Divisional Head, Corporate Communications of the bank, Fela Ibidapo, assured “the entertainment is going to take a new leaf of life, with the Ynspyre platform; we are hoping to start with this and obviously it will grow to another level. You will see greater things in couple of months.” Sekibo said the music industry has done so much for Nigeria in terms of employment and foreign exchange earnings and if more resources could be put into it, the country would be better for it.

 

Besides supporting individual artistes in the industry, the bank has also partnered with some organisers to perform and produce some entertainment shows. In similar manner, whilst confirming the N5billion set aside for the creative sector and commending Heritage Bank for its numerous bold steps in supporting the industry, D’banji stated, “The reason for setting up this fund is for creative people like me, you (Adeyemi) and the other upcoming artists to have access to it. “I want to commend Heritage Bank for believing not just in me but the creative industry.

 

Over the years, Heritage Bank has worked behind the scene to sponsor and invest in lots of creativity projects.” Speaking on the modalities of the product, he disclosed that the Ynspyre Account is the perfect account, specifically created to accommodate and support creative ideas in the industry, which do not need collateral. “Just open your Ynspyre account, get your proposal ready on what you intend doing in the creative industry; be it music, fashion, lifestyle, IT and others because they have created categories for each one of us to enable us assess funds, supports, loans and grants at single digit interest rates,” he explained.

 

The winner, Adeyemi who disclosed the creative industry had never gotten such spotlight before, said that he was inspired by the cash reward, as the Ynspyre Account product serves as boost to the creative industry. “Prior to now, artist struggle to get to the level they find themselves either through their personal funds, manager or parents’ funds. Finally, it is time for us to shine and the spotlight is on us. “Big thank you to Heritage Bank for creating this platform, for creating this opportunity, I am so excited. It couldn’t have come at a perfect timing; N1million during Covid-19, it only can be better. I want to thank Heritage Bank for believing in D’Banj and the creative industry, for counting us worthy to invest in us,” he stated.

READ MORE:
https://www.thenigerianvoice.com/news/294639/creative-industry-gets-new-leaf-of-life-with-n5bn-funds-her.html/

https://www.brandcrunch.com.ng/2020/12/14/creative-industry-gets-new-leaf-of-life-with-n5bn-funds-heritage-bank/

L-R: Dr. Sophia Horsefall, Corporate Relations Manager, SPDC; Osepiribo Ben-Willie, Executive Director of Heritage Bank and Ivy Davies-Etokakpan, President of Eveafrique News at the Women Must Conference 2.0, titled “The Woman and Her Must” organised by The Kilali Tribe held in Port Harcourt.

PRESS RELEASE

Heritage Bank is agent for actualisation of SDG 5-Gender Equality, women empowerment – Kilali Tribe

05/12/2022:  Heritage Bank has been commended for being an agent for the actualisation of Sustainable Development Goals SDG 5 – Gender Equality, as well women empowerment for socio-economic growth.

This was stated by Kilali Tribe at the Women Must Conference 2.0, titled “The Woman and Her Must” organised by The Kilali Tribe which held in Port Harcourt.

The Kilali Tribe is an association of prolific Rivers and Bayelsa State women who come together to support themselves through peer learning, capacity-building initiatives, networking, and mentoring. Also, provide similar structured support to other women within the community.

Speaking at the event, Ivy Davies-Etokakpan, President of Eveafrique News who also member of Kilali Tribe, commended Heritage Bank for taking the lead in championing the empowerment of women over the years in the country.

“We are proud of Heritage Bank for making us soar while promoting women empowerment. Over the years, Heritage Bank has proved to be an agent for the actualisation of achieving SDG 5 – Gender Equality, as well women empowerment,” she said.

The Executive Director of Heritage Bank, Osepiribo Ben-Willie affirmed the need to deliberately adopt measures to deepen women empowerment to drive the nation’s socio-economic growth.

In her closing remarks, Osepiribo Ben-Willie hinted that the Conference had leveraged Kilali Tribe to come up with blueprint in promoting women’s equal right to socio-economic empowerment, as this is at the heart of the SDG5-Gender Equality.

The Executive Director of Heritage Bank affirmed that women all over have proved to be huge economic asset in the act of creation of a new sustainable economy, hence gender inclusiveness and women’s empowerment must be taken as a priority.

According to her, after evaluating the bottlenecks restraining the Kilali Tribe and other women to attain the platforms to grow professionally and thrive in all spheres of t heeconomy, it is a call to action to “tackle the challenges of gender disparity and lack of inclusiveness that have continued to impede the expected rapid economic empowerment that could help unshackle our women’s entrepreneurial prowess and foster more representation for women and girls at decision-making forums and Board levels in comparison to their peers in the developed countries.”

Ben-Willie added that for women to emerge economically and socially as independent there was an urgent need to tackle psychological, social and skill constraints.

Collaborating Ben-Willie’s, the Co-founder and former Group Executive Director of Sahara Group, Tonye Cole, advocated for women and girl inclusiveness across all sectors of the society, including economic participation and decision-making.

According to him, the country should be conscious of gender equality, whilst emphasising that dealing with the psychological constraint will enable women to be balanced emotionally.

He stressed the need for organisation to leverage women positions on Board level, as they are resourceful and could enormously impact to the growth of any society.

Cole also charged women in being deliberate to position and champion course that would put them at the forefront of making difference. //END.//

Ozena Utulu, Ag. Group Head, Corporate Communications